The world of business has never been more dynamic, uncertain, and fast-paced than it is today. Digital transformation, global competition, social and environmental pressures, and disruptive innovations are reshaping industries at a speed never seen before. In this context, traditional approaches to management are no longer enough. Succeeding as a leader, manager, or changemaker now requires new mindsets, new skills, and the ability to adapt quickly.
In the minor New Ways of Doing Business, you will explore the management principles and strategic insights needed to understand how companies respond to - and thrive in - today’s turbulent environment. Why do some companies outperform others? How do innovative start-ups outpace well-established firms? And what makes certain business models more resilient and effective in times of change?
What you’ll learn
Period 1 – Foundations for a Changing World
You will begin by building core knowledge of modern business theories and management concepts. We explore both traditional and emerging forms of organization, frameworks for assessing competitive landscapes, and the key behaviors and capabilities of successful managers in today’s volatile world.
Period 2 – Business Models and Innovation
Using what you learned in P1, you will examine how business models function and evolve in real time. Learn how companies design, innovate, and transform their models to stay ahead in rapidly shifting markets. Through case studies, guest lectures, and teamwork, you will explore how business models are linked to funding choices, leadership practices, and strategic value creation.
Period 3 – Real-World Consulting Project
In this final phase, you will apply your knowledge to a hands-on consulting challenge for a real organization. This project will sharpen your skills in problem-solving, collaboration, and practical analysis. Those are essential tools for navigating the complexity of the modern business world.
Who should apply?
This minor is open to students from all faculties, universities, and countries. No matter your academic background, if you are curious about how businesses work - and how they can be reimagined for today’s world - you will find this programme relevant and rewarding.
The diverse mix of students ensures rich discussion and broad perspectives, which reflect the complexity of the real world. You will not only gain technical knowledge, but also develop the adaptability, leadership mindset, and critical thinking skills needed to thrive in an ever-changing environment.
