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Learn how to manage AI in your organization

The course consists of ten sessions of which the first eight will take place online. For the final two sessions, all participants will meet in person in Amsterdam.

Why this Course is Unique

This course:

  • goes beyond the hype of AI technologies by using a practice view that sheds light on how AI is actually developed, implemented, and used in organizations
  • offers a critical and reflective discourse on AI 
  • builds on the assumption that responsible management of AI is not a checklist but requires blurring boundaries between development, implementation, and use
  • involves many activities that aim to tackle practical challenges and questions that participants have encountered based on their own (organizational) experiences
  • provides the opportunity to collectively learn, think, analyze, and create

This course does not provide: 

  • a training in specific data science skills
  • a formal diploma (but we offer a certificate with successful course completion)
  • a management strategy program that aims to design a concrete business model, maximize profit and efficiency, or optimize processes 

Curriculum

  • Block 1: Introduction

    Session 1: Setting the Stage

    Date: January 31, 2025, 16:00 – 18:00 (CET) 

    Content overview:

    • Introduction of participants and their key challenges and current phases of (Gen)AI implementations 
    • Introduction to the course and key themes 
    • Introduction to the assignment

    Session 2: Reflections on Technology and Work

    Date: February 7, 2025, 16:00 – 18:00 (CET)

    Content overview:

    • The current hype of AI and other emerging technologies and how to go beyond it
    • Technological determinism 
    • Importance of taking a practice perspective on technology and work
    • Ripple effects and unintended consequences of technology at work
  • Block 2: Managing AI at Work in Practice

    Session 3: Introduction to Managing AI Development

    Date: February 14, 2025, 16:00 – 19:00 (CET)

    Content overview:

    • AI development practices
    • Organizing for data and validation
    • Explainable AI
    • Case study

    Session 4: Managing AI Implementation and Use

    Date: February 21, 2025, 16:00 – 19:00 (CET)

    Content overview:

    • Changing work practices, roles and identities
    • AI as a threat vs. empowerment for users
    • Managing role changes
    • Case study: AI implementation and use in banking

    Session 5: Blurring Boundaries When Managing AI at Work

    Date: February 28, 2025, 16:00 – 18:00 (CET)

    Content overview:

    • How can managers facilitate WISE AI management?
    • What are managerial responsibilities and best practices? 
    • Case study: Air France - KLM 
  • Block 3: Managing generative AI

    Session 6: GEnAI: differences and implications for Knowledge Management

    Date: March 7, 2025, 16:00 – 18:00 (CET)

    Content overview:

    • Difference Generative AI and previous AI technologies
    • Implications for knowledge management
    • Reflections on different use cases

    Session 7: Use cases of GenAI 

    Date: March 14, 2025, 16:00 – 18:00 (CET)

    Content overview:

    • Keynote from an organization on GenAI and work
    • Discussions on GenAI
  • Block 4: Reflections and Discussions (In-Person)

    Session 8: Individual Work on Case Assignment

    Date: March 21, 2025, 16:00 – 18:00 (CET)

    Assignment: how to manage AI Wisely in your organization?

    Session 9: Presentations by participants

    Date: March 28, 2025, 9:00 – 12:30 (CET)

    Content overview:

    • Group presentations of assignment
    • Collective discussion and reflection on presentations

    Session 10: Wrap up and Closing

    Date: March 28, 2025, 13:30 – 16:00 (CET)

    Content overview:

    • Reflections on the course and lessons learned
    • Implications for own work
  • Optional Offer for early birds

    • The “AI@Work Conference 2024”  takes place from October 23-24 in Amsterdam. This conference brings together practitioners, policy-makers and researchers that are interested in AI and work. It combines interesting keynotes, roundtables with great network and socializing opportunities. All information can be found on the conference website: https://reshapingwork.net/rw-conference-2025/ 
    • Tickets for early course registrants are sold with a discounted price