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Active Blended Learning at SBE: Our Educational Vision

Last updated on 14 April 2025
At the School of Business and Economics, we believe that the great challenges of our time require independent thinkers with a broad perspective.

Active Blending Learning at SBE

To build the skills of tomorrow we take an Active Blended Learning approach. Students work both on campus and online. Digital resources are developed to support live, hands-on educational experiences. Active Blended Learning is a VU-wide initiative

At the School of Business and Economics we break Active Blended Learning down into three core pillars: Activate, Connect, and Empower. We want our students to be 

  • actively engaged in their studies
  • connected to one another, to educators and to the world, and
  • empowered through skills and resources to work, think, and problem-solve independently

We keep these pillars front of mind when innovating our educational activities. You can read more about what the pillars mean, why they matter, and how we bring them to life in the classroom.


The SBE ABL Newsletter

We have our own SBE ABL Newsletter. The newsletter format echoes our pillars - we share news and advice on activating, connecting, and empowering both students and educators. For example we update our faculty on cutting edge news relating to Generative AI tools in both assessment and teaching, give advice on how to engage students, share innovations and best practices from colleagues, and offer insights from students. Click through our past editions below to read more. 

Are you an SBE educator? Keep an eye out for the SBE ABL Newsletter in your inbox every few months. If you have news or insights to share, please get in touch with us via e.w.hafermalz@vu.nl 

SBE ABL Newsletters

  • Newsletter 1 - How to engage SBE students?

    What do SBE students think of activating exercises in tutorials? How do they experience connection with others? What simple structures empower students at this stressful time of year? In this SBE Active Blended Learning newsletter we asked students for their perspective on our three pillars of ABL - Activate, Connect, and Empower. 

    It was new, and it motivated us to interact" (Lal Ece Yükseltürk, 2nd Year EBE) "We needed input from others" (Justine Tange, 2nd Year EBE)

    For this edition we spoke with bachelor students about their experiences with an activating role-play activity devised by SBE lecturers Yaser Al-Dhabyani and Michail Kokkoris to structure the Marketing 2 tutorials.

    In each tutorial, teams of students present academic articles to the class while adopting particular personas—acting as analysts, diplomats, or explorers. Each week, the group takes on a different persona, approaching the article with varied priorities and presenting it in different styles. For example, the explorer persona requires students to apply a key insight from the course material to a real-life creation.

    Students told me that this format was both challenging and fun. The creative element meant that teams had to truly work together. "The instructions were really clear, but we didn't know exactly how to tackle the exercise, so we had to discuss what we were going to do," explained one student, who requested anonymity. This creative element also encouraged engagement and attendance: "I wanted to come to class to see how others played their roles."

    Read this second full SBE ABL Newsletter for more insights, and share your feedback!

  • Newsletter 2 - How can SBE educators use ChatGPT in teaching?

    Read this Newsletter to learn how SBE teachers are using ChatGPT to create case study materials that activate students. We connect you to the VU rules on ChatGPT in education. And we invite you to tell us - what do you want to learn about Generative AI tools? So that we can empower you further to teach with confidence in this new era of education.

    What advice can I give my students about using Generative AI in class? 

    This link summarises the VU's stance on student use of Generative AI. As an SBE teacher, it's useful to know what students are hearing from the VU. Here are selected key points from the page: 

    • Students are not allowed to use generative AI unless the lecturer or examiner of your course indicates if and how this is allowed.
    • Teachers cannot force students to use Generative AI (so, for graded assignments an alternative must be offered for students who prefer not to use it).
    • Students should always be critical of the text generated by ChatGPT.
    • Students have to create their texts themselves (e.g. essays) so that it is possible to assess their knowledge.
    • If parts of generative-AI output are used verbatim (e.g. because of the nature of the task), students should cite this as the source and quote it correctly.
    • Data entered into ChatGPT is (or can be) stored, so no sensitive information should be entered into it (e.g. company data from research internships).
    • Generative AI uses a lot of energy.

    Do you want SBE-approved text on this issue to include in your course manual? First, enrol in the SBE CTL Resources Canvas page by clicking here. Then go here - you have ready-made options to choose from!

    Read this second full SBE ABL Newsletter for more insights, and share your feedback!

  • Newsletter 3 - What is the student perspective? 

    In this SBE Active Blended Learning newsletter we asked students for their perspective on our three pillars of ABL - Activate, Connect, and Empower. We spoke with bachelor students about their experiences with an activating role-play activity devised by SBE lecturers Yaser Al-Dhabyani and Michail Kokkoris to structure the Marketing 2 tutorials. The Student Assessor from the SEB board told us what helps students connect. The SBE academic advisors share simple things educators can do to support and empower students at this stressful time of year. They also shared that students sometimes feel unsure about how they should approach a teacher and gave practical advice on how to help them.

    How can we effectively structure communication with students? 

    • Clearly communicate your availability and preferred methods of contact at the beginning of the course, and around assessments
    • Encourage students to ask questions via these methods and reassure them that their inquiries are welcome.
    • Creating a Canvas forum for general questions allows students to see previously asked and answered queries. You can refer students to this page when they come to you with general, non-sensitive questions.

    Read this third full SBE ABL Newsletter for more insights, and share your feedback!

  • Newsletter 4 - What does the new GenAI tool ‘NotebookLM’ mean for your teaching?

    In this fourth SBE Active Blended Learning newsletter we balance high tech with low tech approaches to teaching and learning. 

    We introduce you to how one of the latest GenAI tools, NotebookLM, can potentially threaten or support student activation; we highlight a movement-based tutorial activity can facilitate student team formation; and we inform you about a workshop being offered specifically for SBE educators, on teaching large groups using mixed classroom principles. 

    Read the fourth full SBE ABL Newsletter for more insights, and share your feedback!

SBE ABL Events

  • Dealing with large student numbers: activities and assessment

    Student groups are growing larger every year, making it challenging to actively engage students in their learning.

    In this short session, you’ll learn effective active teaching methods for large groups and practical strategies to save time when providing feedback and grading assignments.

    Facilitator: Charlotte Meijer, VU CTL & Devon Abbey, SBE CTL
    Delivery: hybrid
    Date and Time: 8 April 2025, 10:00 - 12:30; 24 June 2025 11:00 - 12:30

    Registration VU CTL Shorts: 

    • Sign up via this registration form, where you choose your workshop and preferred day. 
    • You can select all workshops at once or return to the form anytime. You can reserve up to a week in advance. Registration closes after that. 
    • If you've registered but can't attend, please inform us at least a week in advance so we can accommodate others. You can cancel your registration by declining the Outlook invite. 
  • Explore image and video generation with generative AI

    Ready to move beyond the basics of ChatGPT and discover a broader range of generative AI-tools?

    Join this dynamic workshop to explore creating images, music, or videos (e.g., for knowledge clips) using OpenAI and various apps. Learn how to make smart use of tools that can support you in creating teaching materials.

    Facilitator: Stephan Eltink, VU CTL
    Delivery: online
    Date and Time: 27 May 2025, 11:00 - 12:30

    • Sign up via this registration form, where you choose your workshop and preferred day. 
    • You can select all workshops at once or return to the form anytime. You can reserve up to a week in advance. Registration closes after that. 
    • If you've registered but can't attend, please inform us at least a week in advance so we can accommodate others. You can cancel your registration by declining the Outlook invite.

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