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dr. Ingmar Leijen

Lecturer, School of Business and Economics, Marketing

Personal information

Ingmar Leijen (1969) started his career studying classical piano and subsequently Arts Management. He is working as Lecturer Marketing at the VU Amsterdam since 2008. From 2000 to 2008 he was, next to his career as professional musician, lecturer Arts Marketing at the University of Utrecht as well as the Conservatory of Utrecht. He recently obtained his PhD doing research in the domain of cross cultural differences, human values, healthcare and marketing. Next to his job as a lecturer he is coordinator of the Business Administration Bachelor, department secretary of the Marketing department and admissions officer for the master marketing.

Research
  • Cross-cultural research
  • Human values
  • Healthcare
  • Marketing and music
Teaching
  • Cross-Cultural Marketing (BSc International Business Administration)
  • Designing Interventions in Business and Society (Minor Influencing People)
  • Tutorials Economic Challenges (EBE)
  • Bachelor Thesis Supervision (BSc BK, IBA, EBE)
  • Master Thesis Supervision (MSc Marketing)
  • Tutorials Academic Writing (BSc Bedrijfskunde
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