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FSS – Minto Workshop: Reporting Data and Writing Introductions

FSS - Minto Workshop

Are you having trouble with writing or with structuring your writing? Not able to split the headlines from the side lines? Are you in trouble with managing your field data, so much beautiful interviews but not knowing how to organize and looking for the right topics? Maybe the pyramid principle can help you! Barbara Minto, a former McKinsey consultant has developed a writing method to structure data and report them transparently, based on the ‘pyramid principle’. She also has ideas on how to write introductions, while keeping in mind the reader’s interest. The PhD workshop on Minto writing will have three work sessions, one every two weeks, and concludes with an evaluation.

Prof. Dr. Onno Bouwmeester

Prof. Dr. Onno Bouwmeester

View the profile of Onno Bouwmeester

Course Description

The workshop is primarily designed for reporting qualitative research findings. 

Course objectives:

• After this workshop you have been introduced in the Minto approach

• You know if it can help you to structure your future texts or restructure your present texts 

• It can also be used to organize and structure your qualitative data, interviews and field reports

Introducing Minto writing 

In the first session Minto’s ideas will be presented. I will illustrate to what extent they appear in Bouwmeester and Kok (2018), and how they relate to current ideas about academic writing (White 2005). The second part of the session will be a group reflection, where the participants suggest an article (or book if their PhD will be a monograph) in need pf a better structure, and where they believe Minto’s approach of organizing a text could be an inspiring provocation. Preparation: Read Minto (1998a&b); Bouwmeester and Kok (2018); White (2005) 

Applying the pyramid principle

When working on the body of a text (after the introduction), paragraphs can be structured in different ways. Minto distinguishes between vertical and horizontal relationships in a text, and they should both be well crafted. On top of that she has suggestions for designing good headings. After a short recap of Mintos ideas participants will make a pyramid for the theory and results sections of a text of their choice on only one PowerPoint slide. During the workshop we will reflect on these pyramids. 

Preparation: Read Minto (1998a); Bansal and Corley (2012) and Gioia et al. (2013). Do some first thinking along the lines of Minto to restructure the body of your selected text. Bring your laptop!

Writing introductions in Minto style 

You can only write introductions after you know what needs to be introduced. When pyramids are established, it is possible to write an introduction in Minto style. During the third session we will work on introductions to the studies we have made pyramids for. After a short recap of the theory participant make one PowerPoint slide with the main ingredients of their introduction and are asked to present this one slide before the group in about 5 minutes each.

Preparation: Read Minto (1998b) and Grant and Pollock (2011). Doing some thinking along the lines of Minto to better introduce your selected text. Bring your laptop!

The last session is an evaluation session

Study Characteristics

  • Discipline: Academic Writing
  • Type of education: online
  • ECTS: 1.5
  • Academic skill: generic
  • Graduate School: Graduate School of Social Sciences
  • Start date: 14 February 2024
  • End date: 13 March 2024
  • Minimum number of students: 5
  • Maximum number of students: 12
  • Concluding assessment: Yes
  • Assessment type: Two PowerPoint presentations
  • With Certificate: Yes
  • Schedule:

3 sessions 

Wednesdays, 15.30-18.15 

14 February 

28 February 

13 March

  • Registration deadline: 5 January 2024
  • Available to: PhD Candidates. Free of charge for VU-GSSS, AISSR and ZU PhD Candidates. A fee of € 180 applies to all other PhDs (you will be places on a waiting list until the registration deadline).
  • Course Description & Study Characteristics

    Course Description

    The workshop is primarily designed for reporting qualitative research findings. 

    Course objectives:

    • After this workshop you have been introduced in the Minto approach

    • You know if it can help you to structure your future texts or restructure your present texts 

    • It can also be used to organize and structure your qualitative data, interviews and field reports

    Introducing Minto writing 

    In the first session Minto’s ideas will be presented. I will illustrate to what extent they appear in Bouwmeester and Kok (2018), and how they relate to current ideas about academic writing (White 2005). The second part of the session will be a group reflection, where the participants suggest an article (or book if their PhD will be a monograph) in need pf a better structure, and where they believe Minto’s approach of organizing a text could be an inspiring provocation. Preparation: Read Minto (1998a&b); Bouwmeester and Kok (2018); White (2005) 

    Applying the pyramid principle

    When working on the body of a text (after the introduction), paragraphs can be structured in different ways. Minto distinguishes between vertical and horizontal relationships in a text, and they should both be well crafted. On top of that she has suggestions for designing good headings. After a short recap of Mintos ideas participants will make a pyramid for the theory and results sections of a text of their choice on only one PowerPoint slide. During the workshop we will reflect on these pyramids. 

    Preparation: Read Minto (1998a); Bansal and Corley (2012) and Gioia et al. (2013). Do some first thinking along the lines of Minto to restructure the body of your selected text. Bring your laptop!

    Writing introductions in Minto style 

    You can only write introductions after you know what needs to be introduced. When pyramids are established, it is possible to write an introduction in Minto style. During the third session we will work on introductions to the studies we have made pyramids for. After a short recap of the theory participant make one PowerPoint slide with the main ingredients of their introduction and are asked to present this one slide before the group in about 5 minutes each.

    Preparation: Read Minto (1998b) and Grant and Pollock (2011). Doing some thinking along the lines of Minto to better introduce your selected text. Bring your laptop!

    The last session is an evaluation session

    Study Characteristics

    • Discipline: Academic Writing
    • Type of education: online
    • ECTS: 1.5
    • Academic skill: generic
    • Graduate School: Graduate School of Social Sciences
    • Start date: 14 February 2024
    • End date: 13 March 2024
    • Minimum number of students: 5
    • Maximum number of students: 12
    • Concluding assessment: Yes
    • Assessment type: Two PowerPoint presentations
    • With Certificate: Yes
    • Schedule:

    3 sessions 

    Wednesdays, 15.30-18.15 

    14 February 

    28 February 

    13 March

    • Registration deadline: 5 January 2024
    • Available to: PhD Candidates. Free of charge for VU-GSSS, AISSR and ZU PhD Candidates. A fee of € 180 applies to all other PhDs (you will be places on a waiting list until the registration deadline).

Graduate School of Social Sciences

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