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English Language and Communication Studies goes international

12 July 2021
How can word choice lead to action? Is it still important to learn British or American English, or is an international type of English enough? How do advertisers and politicians use metaphors to persuade people to buy or believe things? In the English Language and Communication Studies specialisation of the Bachelor’s programme in Communication and Information Studies, you look at the English language in an international environment.

The track is unique in the Netherlands. Unlike at other Dutch universities, this track focuses on English as an international medium of communication and on how language use relates to communication in different forms, such as in text with images, and speech with gestures. We consider language choices made for specific genres and media as well as relations between language policies and language norms. Given that the Netherlands is ranked as having the highest rate of proficiency in English among all countries in the world where English is not the first language, this makes VU Amsterdam an even more optimal location in which to study English as a global language. 

Find out more about the programme here!