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Internet and web have created the worldwide platform for ‘e-innovation’: novel forms of exploiting digital information and conducting associated business.

The rise and fall of so many e-commerce initiatives are testimony to the fact that the general idea is simple, but reality is much harder than expected. Many technological and socio-economic challenges are therefore still awaiting real scientific solutions. The User Centric Data Science (UCDS) program aims at a better understanding of e-innovation that integrates both technology and business considerations.

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